Leticia Fenoglio

About

I’m Leticia Fenoglio, CEO and Co-Founder of Franuí - Rapanuí, a family-owned company with a clear purpose: to transform an ordinary moment into an extraordinary one. Our story dates back to the 1940s, when my grandfather, a master chocolatier, emigrated from Italy during World War II, settled in Argentina, and founded the first chocolate factory in Patagonia. After his passing, my father, Diego, took over leadership of the company. Following the tradition of quality and innovation, he has developed the business into a success. Today, my siblings and I help him manage it. So, what exactly is Franuí? Franuí was created by my father in 2013: a fresh raspberry coated in two types of chocolate. The sweetness of the chocolate combines with the tartness of the juicy raspberry. It’s a product without preservatives, gluten-free, Kosher-certified, and BRC-certified. It’s an innovative product that breaks through categories. It’s that favorite moment of the day, the ideal dessert, the perfect snack, a craving, or the perfect gift; it’s romance, indulgence, and joy for all ages. As CEO, my mission is to continue expanding Franuí’s presence in international markets, working closely with distributors and strategic partners to bring our innovation to new horizons. Each new country is an opportunity to share our story and quality with the world. Since its international launch in 2020, we have continued expanding, and today Franuí is present in +35 countries. I believe in constant innovation and preserving the artisanal essence that sets us apart. I work to ensure that every business decision reflects the values of quality and tradition that my family has upheld since the beginning. For me, Franuí is love at first bite!